Dr. Yoshimasa (Nancy) Kageyama

Details

Education

• PhD, Hospitality Management, University of Central Florida
• MS, Hospitality & Tourism Management, University of Massachusetts Amherst

Teaching

• HSP 230 Creating Exceptional Guest Experiences
• HSP 410 Hospitality Marketing
• HSP 540 Tourism Analytics

Professional experience

• Member of International Council on Hotel, Restaurant, and Institutional Education (ICHRIE)
• Collegiate liaison of Hospitality Sales Marketing Association International (HSMAI) Missouri Chapter

Peer-reviewed publications

• Kageyama, Y., Zubieta, S., Barton, M. (2022). Incorporation of Simulation Features to Improve Higher Order Thinking Skills, International Journal of Management Education. 20(2), 100628.
• Kageyama, Y. & Cobos, L. (2021). A Conceptual Framework of Customized Services for Tourism Industry: Perspective of Emotion and Moderator of Gender. Journal of Tourism Management Research, 8(1), 23-29.
• Kageyama, Y. (2018). An Evaluation of Customers’ E-servicescape of Branded Websites: A Case in the Foodservice Industry. European Journal of Business and Management, 10(33), 74-82.
• Barreda, A., Kageyama, Y., Singh, D., & Zubieta, S. (2017). Hospitality bankruptcy in United States of America: A Multiple Discriminant Analysis-Logit Model comparison. Journal of Quality Assurance in Hospitality & Tourism, 18(1), 86-106.
• Barreda, A., Zubieta, S., Chen, H., & Kageyama, Y. (2017). Evaluating the impact of mega-sporting events on hotel pricing strategies: the case of the 2014 FIFA World Cup. Tourism Review, 72(2), 184-208.
• Barreda, A., Bilgihan, A., & Kageyama, Y. (2015). The role of trust in creating positive word of mouth and behavioral intentions: The case of online social networks. Journal of Relationship Marketing, 14(1), 16-36.

Conference publications

• Kageyama, Y. & Huayana, K. (2024). User Roles and Gratifications of TripAdvisor Reviews: The Case of Lima, Peru. International Conference on Service Science and Innovation 2024, held in Taipei in July 2024.
• Kageyama, Y. & Huayana, K. (2023) Accessible Museum for Tourists with Autism Spectrum Disorder: The Case of Lima. 3^rd International Joint Conference on Hospitality & Tourism (IJTHT), held in Bangkok 2023.
• Teng, H. J., Lo, C., F., Huang, Y., J. & Kageyama, K. (2023). How do Internet Memes Increase Customer Brand Engagement. International Conference on International Trade and Language Education, held in Taipei in November 2023.
• Kageyama. Y. (2021). The Effect of Employee Mutual Understanding: Perspective of Emotion and Moderator of Gender. 6^th World Research Summit on Hospitality and Tourism (Virtual Conference).

Research and professional interests

• Customer behaviors
• Customer emotions
• Destination marketing
• Service encounters

Awards and honors

• Faculty Excellence in Teaching Award, College of Natural and Applied Sciences, 2021
• Outstanding Paper, Tourism Review, Emerald Literati Awards, 2018
• UCF Graduate Dean’s Dissertation Completion Fellowship, University of Central Florida, 2016